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Table of Contents:VOL. 157, NO. 4 - March 03, 2008
Cover Story
The Pepsi challengeAn exclusive inside look at how Indra Nooyi has transformed an American business icon. more
Features
Made to measureCEO David Calhoun has a simple plan for Nielsen: Make gobs of money and reshape the future of marketing and media. more
Harry Macklowe's love of big buildings and bigger mortgages may finally tear his empire apart. more
A huge Middle Eastern developer wants to transform the planet. more
First
Surprising confessions of a turnaround guySteve Miller's autobiography is a must-read if you want to understand business - and businesspeople. more
The latest technology enables novel analysis of whether stocks are attractively priced now. (Hint: They might be.) more
Golden West's loans, option ARMs clustered in the frothy California real estate market, may take a hit from the housing downturn. more
Oscar gems
Elite jewelers put sparkle in the Academy Awards. By Telis Demos 
Nyet in my backyard
Tension grows over Gazprom's St. Pete tower. By Eugenia Levenson 
Economic conservatives take heart: Phil Gramm is influencing the candidate's platform. more
Teamwork
Two teams, one goal: GM wants to create the car of the future - by 2010. By Cait Murphy 
Technology
The only nonprofit that mattersAdd one part tech, one part business smarts, hold the do-gooderism. What do you get? A whole new approach to charity. more
TechlandMarc Andreessen's newspaper deathwatch. more
Investing
Shoppers' stocks are often first to fall on recession fears - and first to rebound. more
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